Make retention a top priority : Tips to reduce customer churn
Customer churn has a devastating effect on businesses. On the flip side, it is estimated that a 5% increase in customer retention can lead to a 25-95% increase in profits. When a customer churns, it not only means a lost deal in the short term—it also means another competitor gains a long-term asset and can […]
Reengineer the power of data and analytics to make strategic decisions
The lending industry is data-intensive with massive graveyards of unused and unappreciated credit processing data. As lending firms and credit bureaus face increasing pressure to stay profitable, understanding customer needs and preferences becomes a critical success factor. But businesses still struggle to make data-driven business decisions, relying instead on all classic strategies — experience, status […]
